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Grand Central Centennial

Become a Partner of Grand Central Terminal's Centennial Celebration

The Metropolitan Transportation Authority, Metro-North Railroad, New York Transit Museum, and Premier Partnerships invite you to join them in marking the 100-year milestone of New York's Grand Central Terminal. This historic celebration includes multiple, large-scaled themed events occurring throughout 2012 and 2013.

Integrating the Terminal's glorious past with its future and utilizing current technology and innovations to excite and engage the public, the events will center on the following four themes:

  • Happy Birthday/Rededication of Grand Central Celebration
  • Preserving a Landmark, Creating a Legacy
  • Parade of Historic Trains/Celebration of Transportation Month
  • Grand Central Terminal: The Next 100 Years

In conjunction with the 100th Anniversary Celebration, a fully integrated program is available. The partnership program is customizable and enables brands to create highly tailored programs to meet their specific business objectives while promoting their association with one of the nation's most historic and visited destinations. The Terminal sees over 750,000 visitors daily!

Partnership Highlights Include:

  • Brand exposure and partner rights at Centennial specific events, including a "Happy Birthday" event, a parade of historic trains and multiple public performances and celebrations
  • Presenting Sponsor Status of major Centennial events
  • Recognition on signage on MTA buses, subways, and subway stations, as well as Metro-North rail cars and stations
  • Product category exclusivity
  • Ability to support Grand Central's Centennial Legacy Project, which involves the restoration and rededication of one of the Terminal's notable entrances
  • Right to create additional tailored events with tie-ins to Centennial Celebration themes
  • Opportunity to sponsor one of Grand Central's marquee annual events (e.g. Holiday Fair, Light Show, Dining Week)

For more information on how your company can join us in bringing this celebration alive for New York City and Grand Central's visitors to enjoy, contact
Uzma Syed
Director, Corporate Partnerships
Phone: 919-306-0700

uzma@premierpartnerships.com

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